Markets & networking

The objective of the Markets & networking support:

• To encourage business-to-business exchanges among European audiovisual professionals, and in particular an increased participation from LCC Group B countries, by facilitating access to physical and online markets;
• To include industry events focused on contents and/or the uptake of new technologies and business models, as long as they can make an impact on visibility and sales of European works;
• To value environmental-friendly approaches;

Expected results:

• To improve the European/international dimension of existing large industry markets, and to increase the systemic impact of smaller initiatives;
• To encourage the development of networks among European professionals;
• To promote sustainability and the greening process of the European audiovisual industry;
• To improve the competitiveness and circulation of European audiovisual works on international markets and to enhance diversity;
• To ensure that Europe's audiovisual industry is taking full advantage of digitalisation;

Description of the activities to be funded

The support is foreseen for activities aiming at:

• Facilitating European and international co-productions including feature films, short films, video games, television series and cross media;
• Facilitating access to professional audiovisual trade events and markets, both physical and online;

Special attention will be given to applications presenting adequate strategies to ensure more sustainable and more environmentally-respectful industry. When activities include physical events, the process to acquire a sustainability certificate should be launched within the project period.

Measures to ensure gender balance, inclusion, diversity and representativeness should also be included.